Lil Nas X announces upcoming Kanye West-produced single “Industry Baby”

Lil Nas X announces upcoming Kanye West-produced single “Industry Baby”
The single drops on July 23.

By Sajae Elder

July 19, 2021

Lil Nas X announced the release of his upcoming single, “Industry Baby,” on Monday. Set to feature Jack Harlow, the track was co-produced by Kanye West and frequent collaborators Take A Daytrip. Likely to appear on his upcoming debut album, the track drops on July 23 and follows his last single, “Sun Goes Down,” which dropped back in May.

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Along with the announcement, the rapper shared a short preview video with a hilarious take on his legal issues with Nike over the “Montero (Call me By Your Name)”-inspired “Satan Shoe” collaboration with New York-based art collective MSCHF. In a lawsuit, Nike claimed the unauthorized shoes were “likely to cause confusion…and create an erroneous association between MSCHF’s products and Nike.” MSCHF was subsequently barred from sending out any remaining pairs of the shoe.

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Most recently, the rapper shared a trailer for his debut studio album, Montero.

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Watch the clip above.

Thumbnail image by Rich Fury/Getty Images.

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Lil Nas X Shares Behind-The-Scenes ‘Montero’ Video After Debuting At No. 1

Lil Nas X shared with fans some behind-the-scenes shots from his controversial “Montero” video

Lil Nas X’s latest song, “Montero (Call Me By Your Name),” has reached the No. 1 spot on Billboard’s Hot 100 Chart. The song is trailed by Justin Bieber’s “Peaches” in second place. This would make Lil Nas X’s second No. 1 on the Hot 100 chart after “Old Town Road,” which spent 19 weeks in the number one spot in 2019.

“Montero” has become popular due to the controversial video of Lil Nas X, which has drawn condemnation from Christian religious circles as well as a lawsuit from Nike over the blood insole ‘Satan Shoes’ worn by Lil Nas X. The company that made the shoes are defendants in the Nike Lawsuit in which Nike was granted an injunction against MSCHF to stop any further sale of the shoes, which sport an inverted cross and human blood in the sole.

The song name references his real name Montero Lamar Hill and according to an explanation from Lil Nas X- the song “begs the question: do you truly love your neighbor as yourself, enough to call them by your own name?”

The artist is also basking in the joy of achieving No. 1 as he shared that he felt dismissed by fans in 2020 as he struggled to please everyone but that he continued working in spite of it all.

“Last year I was sitting in my apartment thinking it was all perfect, to please everyone, and not make any enemies. That stifled me creatively. I felt so sorry for myself. But around this time in 2020 I pulled it together, me, daytrip, omer & roy worked for months on end,” he said.

“One day in June I was working on a song and foundn myself leaving the studio every 10 minutes to cry but I didn’t stop working, a melody came to my mind “Call me when you want na-na-na-na-na, and I knew it was something special about it, fast forward a year alter it’s the biggest song in the world. Thank you guys so much,” he said.

Many viewed the song as satanic as they criticized the artist, but Lil Nas X has said that the song is a reflection of the internal battle he felt regarding his queer personality. “we get to decide OUR own destiny, never let the world decide it for YOU!” he said.

On Twitter, he also said, “y’all told 19 year old who had just escapted the lowest point of his life that he would never have a hit again. You told him to stop while he’s ahead. He could’ve gave up but 4 platinum songs and 2 #1’s later, he’s still here.”

The Hot 100 blends all-genre U.S streaming, radio airplay, and sales data to arrive at chart data. “Montero” was released on March 26 on Columbia Records is the 1,120th No. 1 single in the Hot 100’s 62-year history, according to Billboard. It’s also Lil Nas X’s first song to debut at No. 1.

According to Billboard, the song recorded 46.9 million U.S streams and sold 21,000 downloads in its first week.

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Lil Nas X’s “Montero (Call Me By Your Name)” hits No. 1 on the Billboard Hot 100

Lil Nas X’s “Montero (Call Me By Your Name)” hits No. 1 on the Billboard Hot 100
After a week of memes, controversy, and impeccable shitposting, Lil Nas X’s new single has hit No. 1.

By Shaad D'Souza

April 06, 2021

Filip Custic

After a week of controversy, meme-making, and some of the most sublime shitposting the internet has ever seen, “Montero (Call Me By Your Name)”Lil Nas X’s Call Me By Your Name-referencing new single, which arrived last week with an ultra-horny, ultra-biblical video — has hit number one on the Billboard Hot 100 singles chart. The track unseats Justin Bieber’s “Peaches”, which itself was No. 1 for one week, displacing Cardi B’s “Up”. Lil Nas X responded to the news on Twitter with a sweet, rare display of earnestness: “y’all told a 19 year old who had just escaped the lowest point of his life that he would never have a hit again. you told him to stop while he’s ahead. he could’ve gave up. but 4 multi platinum songs and 2 #1’s later, he’s still here. thank you to my team and my fans! ily”

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y’all told a 19 year old who had just escaped the lowest point of his life that he would never have a hit again. you told him to stop while he’s ahead. he could’ve gave up. but 4 multi platinum songs and 2 #1’s later, he’s still here. thank you to my team and my fans! ily 🏹🤍 https://t.co/cW0UiXjJOk

— nope 🏹 (@LilNasX) April 5, 2021

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After that display of earnestness, he switched to his usual, most inspiring mode: trolling. Tweets celebrating the song’s ascendance to No. 1 include: “SUCK MY DICK! LETS GOOOO!!”; “LETS GO GAY AGENDA!!!!”; “i hope my haters are sad. i hope they are crying. i want your tears to fill my grammy cup.”; and “god i am gonna do so much sex tonight”.

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“Montero (Call Me By Your Name)” was released last week alongside a music video and a commemorative pair of “Satan shoes”. All three things were immediately met with criticism from religious conservatives, with Governor Kristi Noem saying the shoes are emblematic of “a fight for the soul of our nation” and Nike attempting to sue MSCHF, the company that customised the shoes. The song is Lil Nas X’s second No. 1, after 2019’s record-breaking “Old Town Road”.

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A judge has blocked MSCHF from shipping Lil Nas X’s “Satan shoes”

A judge has blocked MSCHF from shipping Lil Nas X’s “Satan shoes”
MSCHF, the designer behind the bootleg Air Force 97s, faces a lawsuit from Nike.

By Jordan Darville

April 01, 2021

Lil Nas X. Photo by Filip Custic.

 

A federal judge has barred MSCHF from shipping any remaining pairs of its controversial “Satan shoes,” the unofficial Air Force 97s redesigned in collaboration with Lil Nas X, after a trademark infringement lawsuit from Nike filed Tuesday, according to The Hollywood Reporter.

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MSCHF’s lawyers argued against the injunction by claiming that the shoes are a work of art. They cited the “Rogers Test,” which protects creative works from certain trademark laws, and said the shoes are likely to be displayed in museums and similar settings. The shoes are “not typical sneakers,” MSCHF’s lawyers argued, “but rather individually-numbered works of art that were sold to collectors for $1,018 each.” The Satan shoes came in an edition of 666 pairs, which sold out within minutes of going online.

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Nike’s legal team countered with evidence alleging that the shoemaker’s brand has been tarnished by the controversy. “Even sophisticated sneakerheads were confused” by the Nas X/MSCHF collaboration, Nike said, also claiming that the company faces a boycott from some consumers because of the controversy.

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The hearing concluded with Judge Komitee granting the injunction preventing the mailing of any Satan shoes that remain unshipped. However, MSCHF claimed in court that only a single pair remains in their possession.

Report: Nike is suing the designer behind Lil Nas X’s Satan shoes

Report: Nike is suing the designer behind Lil Nas X’s Satan shoes
MSCHF sold an unauthorized, Satan-themed edition of the Air Max 97, and Nike is suing for trademark infringement.

By Jordan Darville

March 29, 2021

Lil Nas X. Photo by Ashley Buenrostro.

 

Nike has reportedly filed a lawsuit against MSCHF, the designer behind Lil Nas X‘s controversial “Satan shoes,” according to a tweet from New York Times reporter Kevin Draper. The shoes are unofficial redesigns of Nike’s trademark Air Max 97 design. According to a screencap of the lawsuit posted to Twitter, the filing’s complaints include trademark infringement, false designation of origin, trademark dilution, and common law trademark infringement.

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Nike is suing MSCHF over the blood shoes: pic.twitter.com/inFLwU8k0q

— Kevin Draper (@kevinmdraper) March 29, 2021

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The shoes were announced in conjunction with the release of Lil Nas X’s new song and video “MONTERO (CALL ME BY YOUR NAME).” Like the video, which features a scene where Nas X gives Satan a lapdance, the shoes contain similar themes. Sporting a metal pentagram on the laces, the shoes contain human blood in the sole, are sold in an edition of 666, and are embellished with the phrase “Luke 10:18,” a reference to the Bible verse reading “He replied, ‘I saw Satan fall like lightning from heaven.'”

Many right-wing and conservative figures were outraged by the shoes and video, including South Dakota governor Kriti Noem, who got on the wrong side of a Twitter beef with Nas X.

The “Satan shoes” are a sequel of sorts to the “Jesus shoes” released by MSCHF in 2019. Like the Lil Nas X collab, they were restyled, bootlegged Air Max 97s, though the Jesus shoes had a blue and white colorway with a metal crucifix attached on the laces. The sole of the shoes contained 60ccs of water taken from the River Jordan.

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The FADER has reached out to MSCHF for more information.

Lil Nas X’s Satan Shoes are upsetting all the right people

Lil Nas X’s Satan Shoes are upsetting all the right people
Conservative critics are having a meltdown over the $1,018 sneakers while Nike has distanced itself, too.

By David Renshaw

March 29, 2021

View this post on Instagram

A post shared by Lil Nas X (@lilnasx)

Last week Lil Nas X dropped new song “Montero (Call Me By Your Name)” alongside a video filled with biblical themes, including scenes featuring the devil himself. Building off the back of the fun visuals, Nas subsequently announced that he was launching his own Nike sneaker. The “Satan Shoe,” he promised, includes real human blood in the sole and would be limited to just 666 pairs. Since then, things have only got weirder.

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View this post on Instagram

A post shared by CL Crepz (@cl_crepz)

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First of all, some information on the shoes. Brooklyn-based company MSCHF are behind the custom Air Max 97s, with Nike telling the New York Times that they have nothing to do with the product. “We do not have a relationship with Little Nas X or MSCHF,” a spokesperson said, “Nike did not design or release these shoes, and we do not endorse them.”

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The sneakers do, however, contain real blood with six members of the MSCHF team contributing to the cause. The limited edition drop retail at $1018 a pair and come with a pentagram-shaped charm and “Luke 10:18,” a reference to the biblical passage, “I saw Satan fall like lightning from heaven,” written by the toe.

As is the norm, some sections of the internet took a young musician having fun on the internet as a sign of the continuing decline of society as we know it. Lil Nas X, an elite poster and former Barb, has enjoyed himself in the replies.

Our kids are being told that this kind of product is, not only okay, it's "exclusive." But do you know what's more exclusive? Their God-given eternal soul.

We are in a fight for the soul of our nation. We need to fight hard. And we need to fight smart. We have to win. https://t.co/m1k1YWFpuo

— Governor Kristi Noem (@govkristinoem) March 28, 2021

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yep and i might fuck yours https://t.co/PJ9nil77IJ

— nope 🏹 (@LilNasX) March 29, 2021

we are in a pandemic and y’all are going on day 5 of being mad at a gay nigga who don’t do none but tweet all day

— nope 🏹 (@LilNasX) March 29, 2021

At one stage Nas posted a video on YouTube titled “Lil Nas X Apologizes for Satan Shoe,” only to cut to a lap dancing scene with Satan from the music video. Enjoy the “Montero (Call Me By Your Name)” video below and good luck copping a pair of Satan Shoes in time for Easter.

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